HER Power in Action | Real Women, Real Impact Across the Globe

Celebrate Women’s Month globally with stories of female leaders shaping industries. From content to branding, Custard & Co champions HER work.

August is Women’s Month in South Africa, but women’s power, leadership, and creativity deserve global amplification.

At Custard & Co, a proudly women-led, globally-minded content marketing agency, we don’t just observe the moment; we use it to spotlight women who are building movements, breaking barriers, and rewriting the rules of business.

From Tokyo to Toronto, Lagos to London, this is HER Work. HER Worth.

🌍 Women-Led Brands & Powerhouses Shaping the Future

🇿🇦 Apiwe Nxusani-Mawela, South Africa’s first Black female brewery owner, is rewriting history with Tolokazi Craft Beer. She infuses indigenous ingredients, African heritage, and serious brewing credentials into an industry she once had to fight to enter.

🇯🇵 Yuki Watanabe, founder of SHElikes — a Japanese learning platform empowering over 60,000 women to pivot into creative careers through design, writing, and digital marketing training.

🇳🇬 Odunayo Eweniyi, co-founder of PiggyVest and Feminist Coalition in Nigeria, is using fintech and activism to close gender gaps in wealth and opportunity.

🇬🇧 Sharmadean Reid, founder of The Stack World, is creating a business ecosystem for ambitious women, combining content, community, commerce, and capital.

🇺🇸 Whitney Wolfe Herd, founder of Bumble, turned a dating app into a feminist tech movement, becoming the world’s youngest self-made female billionaire.

🇧🇷 Camila Coutinho, a pioneer of digital influence, is now scaling sustainable beauty with GE Beauty — Latin America’s first smart, modular haircare system.

These women aren’t waiting for seats at the table. They’re building new blueprints for success, and using branding, storytelling, and social media to scale globally.

🔎 Women’s Month Campaigns Making Global Noise

🌐 UN Women’s #GenerationEquality campaign continues its global push for economic justice, ending gender-based violence, and increasing women’s leadership roles.

🇬🇧 Bloom UK’s “Count Me In” campaign is driving inclusion, fair pay, and representation in the marketing and advertising industries.

🇿🇦 Totalsports Women’s Race 2025 is uniting 30,000+ women for empowerment, sisterhood, and breast cancer awareness across Johannesburg, Durban, and Cape Town.

🇺🇸 Black Women in Tech’s “Visionaries” campaign showcases women leading in AI, fintech, design, and product innovation — shaking up Silicon Valley’s status quo.

These aren’t token gestures, they’re strategic campaigns proving the power of creativity, community, and visibility.

🔥 Why This Matters to Us

At Custard & Co, we’re not just led by women — we’re powered by them. From strategy to creative direction, content production to PPC advertising, women lead at every level of our work.

As a branding agency and social media marketing agency, we know the power of visibility. As an email marketing agency and PPC agency, we know how to target and convert the right audience. And as a global content marketing agency, we know that when women’s stories are told well, they can change industries.

We believe:

  1. Women-led businesses aren’t niche — they’re necessary.
  2. Women’s voices don’t need amplification — they need attention and action.
  3. Celebrating HER power isn’t about a month — it’s about momentum.

So whether you’re building a brand, a business, or a breakthrough — we see you. We champion you. And we want to work with you.

🚀 Who’s On Your Radar?

Let’s celebrate HER, not just the women you know, but the women the world needs to know.

Talk to us → www.custardco.co.za

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